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Communication Dans Un Congrès Année : 2018

A Conjoint Experiment for Partner Selection in Coopetition


We analyze partner selection decisions in coopetition for innovation. We study how much risk (related to competition) small and large firms are willing to accept to realize the potential benefits of cooperating with a competitor. We use a choice-based conjoint analysis to examine the importance of and trade-off between seven attributes associated with competitors as partners. We show that the level of competition is the most important attribute for small and large firms. SMEs are willing to partner with a competitor if that partnership can reduce costs and the time-to-market, while large firms place more value on the learning opportunities.
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Dates et versions

hal-02180523 , version 1 (11-07-2019)


  • HAL Id : hal-02180523 , version 1


Paul Chiambaretto, Anne-Sophie Fernandez, Harryson Näsholm,, Maria Bengtsson. A Conjoint Experiment for Partner Selection in Coopetition. 78th Annual Meeting of the Academy of Management, Chicago, Illinois, USA, August 10-14, 2018., Aug 2018, Chicago, United States. ⟨hal-02180523⟩
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