Boron nitride, BN, for hydrogen storage emerged in the beginning of the millennium and there swiftly followed more than 15 years of efforts combining experimental laboratory works and to a greater extent computational predictions. BN has been considered mainly for the storage of molecular hydrogen, H-2, by physisorption and/or chemisorption over a wide range of temperatures, that is, between -196 degrees C and 300 degrees C. Yet its potential has gone beyond the sorption of H-2 as it has been also, although less extensively, involved in chemical H storage. The present review aims at giving a comprehensive overview of the main experimental results and findings as well as of the different avenues worth being explored. A key lesson of this survey is that boron nitride may turn out to be a promising material for hydrogen storage at room conditions provided all the predictions come true. The "ball" is now in the lab experimenters' court.