Coopetition at Work: how firms shaped the airline industry

Abstract : The literature on coopetition has made a substantial progress in identifying its attributes and outcomes. However, published work has much less to say about the emergence of this strategy. We develop a view on coopetition adoption at industry level, focused on exogenous factors, and seen from an evolutionary perspective. Our longitudinal study of the airline industry development reveals that coopetition is a way of operating, aimed at shaping relationships between value network members. Empirical data suggest that cooperative moves of key players are meant at a more efficient value creation. Yet, those moves involve also intra- and internetwork competition. Industry rules reshaping is followed by competition for the value created, which in turn generates a re-framing of the market game. Rapid imitation suggests that competitors need to react and also adopt coopetitive behaviours.
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https://hal.umontpellier.fr/hal-02050281
Contributeur : Anthony Herrada <>
Soumis le : mercredi 27 février 2019 - 09:42:45
Dernière modification le : jeudi 6 juin 2019 - 14:43:04

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  • HAL Id : hal-02050281, version 1

Citation

Wojciech Czakon, Leo-Paul Dana. Coopetition at Work: how firms shaped the airline industry. Journal of Social Management - Revue Européenne des Sciences Sociales et du management, 2013, 11 (20), pp.32-61. ⟨hal-02050281⟩

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